Acer Makes a Comeback in India’s Smartphone Market with New Devices on Amazon

Acer Makes a Comeback in India's Smartphone Market with New Devices on Amazon

KKN Gurugram Desk |  The renowned Taiwanese brand Acer is preparing for its much-anticipated return to the Indian smartphone market. After a delay in its scheduled launch on March 25, Acer has now confirmed the arrival of new smartphones in India through an updated landing page on Amazon. Although the names and numbers of the devices haven’t been officially disclosed, speculations are rife that the Acerone Liquid S162E4 and Acerone Liquid S272E4 models will be the first to hit the Indian market. These smartphones are expected to feature AI-powered capabilities and come with powerful specifications aimed at attracting a diverse range of consumers.

Acer’s Smartphone Launch on Amazon

Amazon India has recently created a special landing page that provides a glimpse of the upcoming Acer smartphones. The promotional page highlights a large camera module along with the tagline “The next horizon”, hinting at the AI-based features that will be included in the devices. This is an indication that Acer’s new smartphones will be equipped with advanced technology to enhance user experience, marking a new chapter in the brand’s smartphone journey in India.

Delayed Launch and Updated Plans

Earlier, Acer had announced that it would launch its new smartphones in India on March 25, 2025, but this plan was delayed. The company has now released new teasers, showcasing images of the smartphones, but has not yet revealed the official names of the models. However, the devices Acerone Liquid S162E4 and Acerone Liquid S272E4 are expected to be launched in India, with their names previously spotted on the Acerpure website.

Acerone Liquid S162E4 and Acerone Liquid S272E4: Key Specifications

Based on the latest listings and teasers, the two upcoming Acer smartphones, the Acerone Liquid S162E4 and Acerone Liquid S272E4, appear to have similar features but with slight variations in their specifications.

  1. Acerone Liquid S162E4:

    • Display: 6.5-inch HD+ LCD screen with Corning Gorilla Glass 5 protection.

    • Processor: MediaTek Helio P35 chipset.

    • OS: Android 14 operating system.

    • RAM and Storage: 4GB RAM and 64GB internal storage.

    • Battery: 5,000mAh with fast charging support.

    • Camera:

      • Primary Camera: 16MP rear camera with a secondary 0.08MP sensor.

      • Selfie Camera: 5MP front camera.

  2. Acerone Liquid S272E4:

    • Display: 6.7-inch LCD screen.

    • Processor: A customized version of the MediaTek Helio P35 chipset.

    • OS: Android 14 operating system.

    • RAM and Storage: 4GB RAM and 64GB internal storage.

    • Battery: 5,000mAh.

    • Camera:

      • Primary Camera: 20MP main camera with a secondary 0.3MP sensor.

      • Selfie Camera: 5MP front camera.

Both smartphones are expected to feature AI capabilities, allowing users to benefit from enhanced camera features, optimized performance, and smoother multitasking.

Strategic Partnership with Indkal Technologies

In an effort to strengthen its foothold in India, Acer has partnered with Indkal Technologies, a prominent player in the Indian market. Under this collaboration, Acer-branded smartphones will be designed, manufactured, and sold in India. This partnership marks Acer’s continued expansion in the country, which also includes the branding and licensing of Acer TVs in India.

The smartphones are expected to be priced between ₹15,000 and ₹50,000, with a focus on offering premium-quality products. Acer has assured customers that these smartphones will be equipped with the latest hardware and advanced software technologies, making them a competitive choice for Indian consumers.

Make in India Initiative

In line with the ‘Make in India’ initiative, these new Acer smartphones will be manufactured locally in India. This aligns with the government’s vision to promote local manufacturing and create job opportunities within the country. Acer’s commitment to local production not only strengthens its presence in India but also makes its products more accessible and affordable to Indian consumers.

Availability of Acer Smartphones in India

Once launched, these Acer smartphones will be available through e-commerce platforms such as Amazon India and may also be sold through offline retail stores across the country. The availability through Amazon is expected to make these devices more accessible to a wider audience, leveraging Amazon’s established distribution network and reach.

Key Features to Look Forward to in Acer Smartphones

  1. AI-Powered Features: As mentioned, the upcoming Acer smartphones are expected to come with AI-based features, particularly for the camera. This will likely enhance photo quality by offering advanced image processing, portrait mode, and optimized low-light performance.

  2. Long Battery Life: With a 5,000mAh battery, these devices promise to offer long-lasting performance, allowing users to enjoy uninterrupted usage throughout the day. The inclusion of fast-charging support will further enhance the user experience.

  3. Android 14: These smartphones will run on Android 14, the latest operating system from Google, which brings new features such as improved security, enhanced privacy controls, and better integration with Google services.

  4. Large Display and Gorilla Glass Protection: The Acerone Liquid S162E4 will feature a 6.5-inch HD+ display with Corning Gorilla Glass 5 protection, while the Acerone Liquid S272E4 will have a slightly larger 6.7-inch display, offering a better viewing experience for users.

Market Strategy and Future Prospects

Acer’s return to the Indian smartphone market is significant, as it brings a trusted international brand with a history of high-performance devices. The partnership with Indkal Technologies also ensures that Acer can effectively target the Indian market with smartphones designed for local needs. By offering premium specifications at competitive prices, Acer is positioning itself as a strong contender in the budget to mid-range smartphone segment.

The company’s commitment to manufacturing these devices in India is a positive move, aligning with the government’s ‘Atmanirbhar Bharat’ initiative. This will not only make the devices more affordable but also foster local manufacturing and contribute to the economy.

Challenges Ahead for Acer in India

Despite the promising outlook, Acer may face stiff competition from established players like Xiaomi, Samsung, Realme, and Oppo in the Indian smartphone market. These brands have a strong presence and loyal customer base, making it crucial for Acer to differentiate its offerings through superior features, pricing, and marketing strategies.

The success of Acer’s smartphones will largely depend on how well the company can leverage its AI features, camera technology, and the overall user experience to capture the attention of the Indian consumers, particularly in a price-sensitive market.

Acer’s entry into the Indian smartphone market brings a fresh wave of competition and innovation. With the upcoming release of Acerone Liquid S162E4 and Acerone Liquid S272E4, the brand aims to attract both budget-conscious consumers and those looking for premium features at an affordable price. The collaboration with Indkal Technologies, along with the “Make in India” initiative, sets the stage for a new chapter in Acer’s growth in India.

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KKN Public Correspondent Initiative En

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